Webinar: Earn what you’re worth (1 EDCEC hour)

Deadline to register: September 23, 2015

Interior design is one of the few professions in which clients are always trying to negotiate a lower fee and in which practitioners “run out of fee” on projects, so they end up working for free! There must be a better way. Learn to communicate your value, prove it and get paid for it.

As a result of participating in this webinar, IDC members will be able to:

• Get clients and prospects to appreciate the value of their services
• Develop a smarter pricing strategy
• Improve both top and bottom lines

Presenter: Elizabeth Stewart

As a consultant to design firms, Elizabeth has been a guest speaker and seminar leader on marketing principles and techniques for the Association of Registered Interior Designers of Ontario, IIDEXCanada, Society of Design Administration Canada, Ontario Association of Architects and other groups. She has also created and conducted custom-designed workshop programs on marketing for partners and staff of A/E firms. Elizabeth currently teaches at Ryerson University’s School of Design Management, where she was honoured with an Instructor of the Year award, and formerly taught at the Women’s Entrepreneurship program, Rotman School of Management, University of Toronto.