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Design in Highly Regulated Sectors
September 27, 2019 @ 8:00 AM - 9:30 PM
Tight regulations don’t mean that creativity must suffer. Uncover how to unleash creativity and utilize design as a tool to tell a brand’s story in highly regulated environments. Moderated by Elizabeth Pagliacolo, Executive Editor of AZURE Magazine, a panel of industry experts and Berkeley Poole, VP and Creative Director of Tokyo Smoke, will take it back to the basics: integrating the five senses into a brand’s store design and product offerings in order to effectively connect with consumers while adhering to controlled governance.